Ethics and sales

The webinar topic "Ethics and Sales" delves into the intersection of ethical principles and sales practices within the business world.
  • Wednesday
  • June
  • 12
  • 2024
10:00 AM PDT | 01:00 PM EDT
Duration: 60 Minutes
IMG Alec Burlakoff
Single Attendee
Group Attendees
Single Attendee
Group Attendees
Single Attendee
Group Attendees


The webinar titled "Ethics and Sales" offers a comprehensive exploration of the vital intersection between ethical principles and sales practices. In today's competitive business environment, maintaining integrity and ethical standards is essential for fostering trust, building strong customer relationships, and achieving sustainable success. This webinar provides participants with a deep understanding of the ethical considerations that arise in sales interactions, addressing common dilemmas such as honesty, transparency, and fairness. Through engaging discussions, case studies, and real-world examples, attendees gain valuable insights into navigating ethical challenges effectively while upholding professionalism and integrity. 

Moreover, the webinar equips participants with practical strategies and ethical frameworks to guide their decision-making processes in sales situations. By attending this webinar, sales professionals, business leaders, and aspiring entrepreneurs can enhance their ethical awareness, strengthen their credibility, and differentiate themselves in the marketplace as trusted advisors. Ultimately, this webinar serves as a valuable resource for individuals seeking to align their sales practices with ethical principles, thereby driving long-term success and fostering a culture of integrity within their organizations.

Why you should Attend:

In today's rapidly evolving business landscape, the webinar on "Ethics and Sales" presents a compelling opportunity to gain valuable insights into the crucial intersection of ethical principles and sales practices. Attendees stand to benefit immensely from delving into this critical topic, as it addresses the fundamental pillars of integrity and professionalism in sales interactions.

 By attending this webinar, individuals can confront their fears, uncertainties, and doubts (FUD) surrounding ethical dilemmas in sales, thereby empowering themselves with the knowledge and tools necessary to navigate these challenges effectively. In an era where trust and credibility are paramount, understanding and adhering to ethical standards is essential for building enduring customer relationships and sustaining long-term success in sales endeavors. Moreover, by engaging with case studies, real-life examples, and ethical frameworks presented in the webinar, participants can gain practical strategies for maintaining honesty, transparency, and fairness in their sales practices, thus enhancing their reputation and credibility within their respective industries. 

Ultimately, attending this webinar not only equips individuals with the ethical compass needed to navigate the complexities of the sales landscape but also positions them as ethical leaders who prioritize integrity and trustworthiness in all their business dealings.

Areas Covered in the Session:

  • Ethical Considerations in Sales Interactions: The webinar explores the ethical dilemmas commonly encountered in sales, including issues of honesty, transparency, and fairness, guiding participants on navigating these challenges effectively.
  • Building Trust and Credibility: Attendees learn how upholding ethical standards in sales interactions contributes to building trust and credibility with customers, leading to stronger relationships and increased sales opportunities.
  • Practical Strategies for Ethical Decision-Making: The webinar provides participants with practical strategies and ethical frameworks to guide their decision-making processes in sales situations, empowering them to make ethical choices while achieving business objectives.
  • Case Studies and Real-World Examples: Through the analysis of case studies and real-world examples, attendees gain insights into how ethical principles can be applied in various sales scenarios, facilitating a deeper understanding of ethical best practices.
  • Fostering a Culture of Integrity: The webinar discusses the importance of fostering a culture of integrity within sales teams and organizations, emphasizing the role of ethical leadership in promoting ethical behavior and driving long-term success.

Who Will Benefit:

  • Sales Professionals: Those directly involved in sales roles, including sales representatives, account managers, and sales executives, would gain valuable insights into navigating ethical dilemmas in their day-to-day interactions with clients and customers.
  • Business Leaders: Executives, managers, and business owners responsible for overseeing sales teams or business operations would benefit from understanding the importance of ethical practices in driving sustainable business growth and fostering a positive corporate culture.
  • Entrepreneurs and Small Business Owners: Individuals starting or running their own businesses can learn how to establish ethical sales practices from the outset, helping to build trust with customers and differentiate their offerings in competitive markets.
  • Customer Service Professionals: Professionals working in customer service roles can gain insights into aligning their interactions with ethical principles, ensuring consistency in the organization's approach to customer engagement.
  • Ethics and Compliance Officers: Professionals responsible for ethics and compliance within organizations can gain a deeper understanding of the ethical challenges specific to sales functions, helping to develop and implement effective compliance programs and training initiatives.
  • Students and Educators: Students studying business, marketing, or ethics-related disciplines, as well as educators teaching courses on these topics, can benefit from attending the webinar to deepen their understanding of the ethical considerations in sales practices.
  • Industry Associations and Professional Organizations: Associations and organizations representing sales professionals, such as the National Association of Sales Professionals (NASP) or the Sales Management Association, could host the webinar for their members to enhance their professional development.

Speaker Profile

Alec Burlakoff brings value to any sales organization because he has spearheaded sales teams that generated $3 billion in sales. Besides leading sales teams for Fortune 500 companies, he was the senior VP of sales for Insys Pharmaceuticals. He collaborated with the CEO to build a salesforce for the medical profession. He creates training and compliance systems for sales professionals. Works with startups and large organizations.

Some of the leaders he work with include:

Jonah Baize, JB Fitzgerald Venture Capital Glenn Becker, International Institute of Sleep Andy Greer, National Basketball Association Jason Bates, IronBridge Consulting Justin Paperny, White Collar Advice